I’m almost a week in from when I decided to start an AI automation business. I had initially thought of selling a financial stress testing tool on etsy, but quickly realized that it didn’t seem like such a great idea because I couldn’t think of why people would buy it. I was too focused on the product and didn’t have a clear idea about what my target audience was.

I worked on the tool for a couple days and came to the understand, after hours of research on how to start a profitable business, that I was thinking too small. Even if that business was launched and became somewhat successful, it wouldn’t help me reach my goal of financial freedom because what I was selling was too cheap to be able to make thousands of dollars from, let alone tens or hundreds of thousands of dollars.

So, I quickly pivoted to thinking about what I could sell that would be worth $2000-$20,000 and that people would actually pay for. I came up with the idea, with some help from AI, of starting an AI automation business that would automate the lead capture system for small businesses. Basically a Missed-call text back system, that would harness the powers of AI and automation to contact and capture leads that would have been lost to the void of the voicemail box.

And because this theoretical business would be a B2B instead of a B2C, I would be able to charge a lot more money per service to these clients, not only because they have more money than the average consumer, but because of the value this system would provide. Any high ticket service business that doesn’t have an automated system to capture incoming leads when the phone is not answered, could be losing anywhere from a couple hundred to a couple thousand dollars per customer depending on their Average Order Value (AOV). For a roofing company for instance, a single job can cost $10,000. Even converting 1 missed call into a client can make a huge difference and over time the automated system will more than pay for itself with the amount of clients it prevents the business from losing.

I have been working hard to set up the foundations of this business over the last week and am really excited for what is next to come. I have successfully purchased the domain for my business, and acquired the social media handles (linkedIn and X. instagram in progress) to secure my digital presence and start building an audience.

I also decided to bite the bullet and fully commit last night by filing my business as an LLC. I knew I wanted to do it, so I thought to myself, “Why wait? I’m serious about this and I know I’m going to it eventually, so why not now?”. I’ve been watching a lot of content from Alex Hormozi and he is a huge proponent of getting stuff done; starting before you think you are ready, because there is no perfect time to start. Rather starting is the perfect condition. So I’ve been trying to implement that habit in my own life. So I just went to the Florida State of Departments website and filled out the form. I felt great after filing the paperwork and making it official.

This is my personal journal where I am going to document my journey of building a business for the first time. Luckily, there is a lot of high quality free content online where I can learn from the best about how to grow my business and get my first clients and all I need to do is to put in the work.

I have felt aimless in my life up until this moment. This feels like a turning point for me. I have found a goal that I can work towards and dedicate myself to. All I need is to be consistent. This is a reminder to myself that I just need to get the reps in. I’m not allowed to quit until I’ve put in everything that I can into making this business work. I’m going to go out there and get rejected by a hundreds of people and I’m looking forward to it. As soon as I have my instagram set up, I will start DMing local HVAC/roofing companies to see if they want to be a part of my pilot program and make them an offer so good they can’t refuse.

So here’s to klogicAI! I’m looking forward to the setbacks and all the rejections. As Hormozi often states, rejection is a test to see if you actually want the thing you say you do. So we’ll see if I actually want this or if I’m just full of shit.